Insights and Resources for Nonprofit Fundraising
Browse by topic: Capital Campaign Donor Research Major Gifts Donor Engagement Donor Acquisition Planning & Strategy
Handling Challenging Conversations with Board Members and Donors
Conflict is a part of everyday life, but when it comes to Board Members or donors, it is easy for that conflict to become especially fraught. It can be challenging to walk the line between expressing and adhering to your organizational values while simultaneously trying to keep an important stakeholder happy. Here are a few suggestions for strategies to strike that ever important balance.
Staying in Touch with Donors: 6 Innovative Strategies
Building relationships with donors is the goal of your donor engagement strategy. These 6 tips will help you keep in touch to begin this essential relationship!
4 Ways Fundraising Research and Consulting Help Nonprofits
Wondering what your nonprofit has to gain from fundraising research and consulting? See these 4 major ways they will help your nonprofit reach its goals.
3 Strategies for Staying on Top of Donor Data When You're Understaffed
If there’s one thing we advocate for on the Donorly Blog, it’s donor data tracking. We’re interested in data hygiene, the uses for fundraising, communications, and sales data, and choosing the CRM that’s right for you. Of course, none of that matters if you’re not staffed to successfully keep your data organized and clean in the right tool, in a way that is actually useful to you.
There Is No Magical Unicorn Fundraiser
As you may have guessed from the title of this post, we are here today to dispel a common myth about the way that fundraising works.
There is no magical unicorn fundraiser.
The Basics of Development Data Hygiene
Hopefully, if you’re reading this post, then we don’t have any more work to do in convincing you that data is important. (If you’re still on the fence, read our blog post on the importance of fundraising data!). But, in order to make sure that your data is doing the work that you need it to do, you have to prioritize keeping it clean.
Optimizing Your Online Donation Form: 6 Stand-Out Strategies
One of the most important tools in your nonprofit’s fundraising arsenal is your online donation form. This is the last step on the giving ladder and an important part of securing a gift from your supporters. Optimizing your online donation form should be at the top of your nonprofit’s list as you prepare for your next big fundraising campaign. With a streamlined, effective, and inspiring donation form, there’s very little standing in the way between your team and its goals.
Tips for Rethinking Your Donor Approach
Some of our favorite advice on fundraising is this: Don’t ask your donor to give you their money, instead, offer them an opportunity to be a part of something important.
Managing Your Events: A Guide in 5 Questions (and Answers!)
As your donor base grows, you need more sophisticated methods for managing your events. Let this post guide you through advanced event management strategies!
Getting Beyond Your Network: The Importance of Connections Research
Finding a connection to a prospective donor, be it an individual, foundation, or corporation can be the first great step toward a fruitful cultivation process. All too often as fundraisers we identify a potential donor whose interests clearly align with the work that we do, who are publicly philanthropic, who believe would make a charitable gift to our organization, if only they knew that we existed and had the opportunity to get to know our mission.
Using Research to Make the Most of Your Gala
Anyone who has ever organized, worked, or volunteered for a gala knows what an immense amount of work goes in behind the scenes to execute the spectacular celebration that your donors have come to know and love. Luckily, the payoff has the potential to be big—in addition to being a fundraising event, with the right research, you can also use your gala as a moment for donor cultivation and stewardship.
Questions to Ask Yourself Before Asking a Donor for an Increase
Over the life of your hopefully ongoing relationship with each of your individual donors, there may come a moment (or moments) when it is time to ask them to increase their annual gift to your organization. There are plenty of tools-of-the-trade that you can put to use in this process – for instance, you might adjust the minimum giving levels on the pledge cards you send with annual mailings, or alter the donation levels for your patron program. Ever the proponent of donor research, however, we’d like to suggest a thoughtful and personal approach to securing an increased gift from an annual donor.